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While
serving as operating management for acquired companies, Anneliesa
gained experience in project management, marketing and public
relations. She developed marketing and advertising strategies,
and collateral materials for acquired properties.
Anneliesa
was graduated from Fordham University M.B.A. program in 1991.
In 1993
Anneliesa relocated to Colorado Springs, Colorado and became
a partner in Steve Barta Music, and Source Music Inc., independent
record companies. Anneliesa's role in both companies is to
formulate business strategy, create new product concepts and
position the company in new market niches. She sets the companys
direction for all product marketing including art direction,
packaging, direct mail and marketing materials. She is the
recipient of 5 ADDY awards for Art Direction from the American
Advertising Federation.
She
serves on the Board of Directors for Cheyenne Commons, a group
who saves quality open space land from development.
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